Oil rebounded today, but the real price drivers these days are in Washington and Beijing, not Riyadh, Moscow or Houston. I spoke about this in our new WSJ video series.
I will be regaling the crowd at the Portfolio Management Institute on May 2nd in Denver, Colorado. The title of my talk is “Lessons From the World’s Worst Investor.” That evening I will give the same talk to the Denver chapter of the American association of Individual Investors.
So there were a few new faces at my gym this week. I seem to recall seeing the same thing about a year ago and about a year before that. If you go frequently enough, and particularly if you normally work out at the same time of day, you notice these things.
Although no Charles Atlas, I’m a creature of habit and as regular as rain when it comes to exercise. Other than when I’m traveling, I can count the number of days a year that I fail to show up on the fingers of one hand.
So why is such a loyal customer a bad gym member? Failure to wipe down the equipment? Loud grunting? Hogging the Stairmaster? No, no, and no – it’s precisely because I show up so frequently. I didn’t think much about this before my old gym started facing financial difficulties and finally went out of business. It had been there for 15 years with its main competitors being a fancier but much more expensive gym in town and a similarly-priced but less personal chain in a neighboring town.
During the last year that they were in business a handful of new competitors opened up nearby – a fancy spinning studio, an expensive interval training chain, a cult-like group workout/prison-style gym franchise, and finally my current gym, which is basically a newer, shinier copy of my old one.
Just based on what I could observe, my gym seemed at first to be plodding along despite all the new entrants. My view was limited, though, to two types of members:
- My fellow cheapskates who only paid for the “floor” and not the more lucrative group classes or personal training sessions; and
- Members who exercise almost every day.
People like me, it turns out, aren’t doing the owner any favors by showing up religiously. Gyms, you see, aren’t very cheap to run. They open early, close late, take up a lot of space and pay high bills for heat, electricity, hot water and janitorial services. Their machines are expensive (several thousand dollars for a new stair climber or elliptical) and break frequently. Even after they raised prices a couple of times, I was paying, by my rough calculation, about $1.03 per hour spent at the gym. How many people like me would a gym have to pack in per hour to cover its overhead? Probably a lot more than it can comfortably hold.
Therein lies the answer to how gyms can stay in business with such daunting economic factors working against them: All those people I’ve seen the last couple of weeks but probably won’t be seeing in a month or two. Author Dan Davies explains in “The Secret Life of Money” that 75% of gym memberships are taken out in January as people attempt to fulfill their New Year’s resolutions but that the vast majority only actually go a handful of times.
In addition to these nearly perfect customers, the other segment of my old gym’s clientele that kept them afloat were those who paid extra for premium services like zumba classes, personal training, or $5.00 protein shakes with an 80% profit margin. It seems, though, that many of the members willing to pay a premium were lured away by the new offerings in town. By last summer, a month or two before my gym said it would close, it offered a month of free spinning sessions for “floor members,” presumably in the hope that we’d step up our subscription. My wife and I went a few times and were shocked to see how few of the bikes were occupied. One time it was just the two of us.
So there you have it – I’m a bad gym member. I shudder to think how crowded the facility might be or how much they would have to charge if everyone were like me. Even if they leave dumbbells lying around or fail to wipe off the elliptical, I won’t complain about the new January people again.
(This post also appeared on LinkedIn and on Cacophonyandcheese.com)
Last week I sat down (well, sat down remotely) to chat with Martin Bamford, a financial planner who, among other things, hosts a podcast called Informed Choice Radio. The topic was why smart investors fail – a subject near and dear to my heart. His questions were smart and I think a few of my answers were as well. The podcast was just published. Check it out.
I’m honored that my book was just listed as one of the best summer reads for advisers by Financial Planning. It’s on the list with some great books such as Michael Lewis’s The Undoing Project,” Daniel Kahneman’s “Thinking Fast and Slow,” and a book called “Great Expectations” by some British guy named Charles Dickens whose name rings a bell.
“There’s great stuff in here to share with clients, particularly when markets head south. Good behavior is handsomely rewarded for investors with long-term time horizons. I quote from it often.” – reviewer Stephanie Genkin.
This was a great one-year “bookiversary” gift. I’ll be speaking this fall at the FPA’s Financial Fitness Workshop in New York and at the annual meeting of the American Association of Individual Investors in Orlando for anyone who wants to see and hear me discuss the book’s lessons in person.
Yesterday marked one year of authordom and I’m in the mood to celebrate. The screenshot above was taken exactly a year ago with my book sitting briefly on top of the business book charts on Amazon.
While the sales momentum has slowed down just a wee bit, the topic is as fresh as ever. If you haven’t read my book yet or if you have and would like to give an investor in your life a copy, here’s your chance. All you have to do is answer a question without peeking in the book. Send me the answer at spencerjakabauthor at gmail.com. I will give away three signed copies to three randomly-selected people who get it right. Ready?
Imagine that you and your sibling both receive a large inheritance with the condition that the money be held in trust for 30 years. Your friend is an experienced investor but you aren’t. Your benefactor allows your sibling to invest as he or she sees fit, though only in actively-managed mutual funds and making as many changes as desired, while you have to put the money into a low-cost index fund (60% stocks and 40% bonds, re-balanced annually).
At the end of the 30 years you will almost certainly have more money. According to a 30 year study of investor behavior that I cite in the book, how much more will you have if your sibling is typical?
A. 25% more
B. Twice as much
C. Seven times as much
D. 50 times as much
Music, hot chicken, Vanderbilt, my sister and her family, more hot chicken – I love coming to Nashville. My next visit and first-ever speaking engagement in town will be on February 9th at 6:30-8:00 in the evening at University School of Nashville. The $25 fee goes towards an excellent cause: the USN scholarship fund.
The title of my talk is “Beat the Odds and Become a Much Better Investor.” I’ll also be signing and selling copies (at my cost) of my book, Heads I Win Tails I Win: Why Smart Investors Fail and How to Tilt the Odds in Your Favor.